About Us

Cassie Cole

Founder & CEO

I started fabdog in 2002 from my NYC apartment, out of love for my Cocker Spaniel, Lucky. With Lucky as my muse, I was inspired to combine my two greatest passions, animals and fashion. I was committed to bringing an element of human style to the canine world, and quality that was unprecedented in the pet industry at that time. Since then, fabdog® has grown into my life's work and greatest passion. Over the years, I have surrounded myself with a talented team that have become my fabdog family.

Featured In

fabdog® has been a trusted name in the pet industry for over 20 years, and have been featured in dozens of editorials, including People Magazine, Vogue, InStyle, Oprah's picks, and many more.

"We recognize that not every toy appeals to every dog, so we created several lines to satisfy your pup’s every whim." - Cassie Cole

When playtime rolls around, we think the very best dogs deserve the very best toys. Our toys are designed with purpose. While each fabdog® toy gets your pup’s tail wagging for different reasons, they share a few important things in common: namely their clever design, stellar construction, and fabulous good looks.

"We wouldn't expect your pup to wear something we wouldn't wear ourselves." - Cassie Cole

When it comes to stepping out, we would never want a dog to wear something we wouldn't wear ourselves. Our line of dog apparel features pieces you’d want for yourself—if you had four legs. Our designers take their cues from the latest people trends, and combine them with their keen understanding of canine sensibilities to create apparel that appeals to both pups and their owners alike.

As members of the Pet Sustainability Coalition, we are committed to working alongside industry peers to make the environment in which we and our pets live and work better.  

We value our long-standing clientele and new customers alike. We know our loyal customer base is the heart and soul of our business, so we aim to treat everyone with respect and gratitude. Our excellent customer service team ensures that your experience with fabdog® is always satisfying and supportive.

At fabdog®, we value our staff deeply, and consider every employee to be part of the family. Our team members are passionate about their work, love their pets, and are committed to the excellence that fabdog® is proud to deliver.